Greenwood Digital Collection

April 29, 2009

This recent addition to our databases has over 100 e-book titles on topics that range from the arts to women’s studies.  The collection can be browsed by title, subject or author.  You can also search the collection by keyword (to search the full text within the books), title, author and other fields.

There’s a Quick Search feature at the top of every page in this resource, but most users will find that the Advanced Search offers more robust and accurate searching.  The resource also has the American Heritage College Dictionary built into it for looking up definitions without leaving the collection.

Here are a few Greenwood titles that relate to some of the majors here at JWU:

BUSINESS
Building High-Performance People and Organizations
The Entrepreneur’s Guide to Successful Leadership
Global Business Etiquette Marketing in the 21st Century
Women in Business: The Changing Face of Leadership

CRIMINAL JUSTICE
Battleground: Criminal Justice
Crimes and Trials of the Century
The Crime Junkie’s Guide to Criminal Law
Eco-Terrorism: Radical Environmental and Animal Liberation Movements
Offender Profiling in the Courtroom: The Use and Abuse of Expert Witness Testimony

CULINARY
The American History Cookbook
American Indian Food
The Business of Wine: An Encyclopedia
Controversies in Food and Nutrition
Food Culture in France (there are several other “Food Culture” titles featuring other countries)

FASHION
Fashion and Costume in American Popular Culture: A Reference Guide

HOSPITALITY
The Business of Entertainment
The Business of Sports
Encyclopedia of Sports in America
Entertaining from Ancient Rome to the Super Bowl

To access the Greenwood Digital Collection, go to the Databases section of our site, and scroll down to “G” in the alphabetical listings:

http://library.jwu.edu/research/databases/az.htm

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Green Careers

April 26, 2009

The publishers of The Herb Companion Magazine have created the web site http://www.greatgreencareers.com to assist job seekers locate positions working in the new green economy. The green job market includes the energy, environment, skilled trades, and transportation industries. The site can be searched by job title, location, and keyword and there is an advanced search option. The latest jobs posted are linked from the home page. The site has an RSS feature. Testing the site revealed several positions when using search terms such as: chef, accountant, training coordinator, account manager, executive administrative assistant, and business development coordinator. Candidates can post their resumes to an online account as well as create job alerts and save customized searches. The Resources tab opens to several green-specific resource sites, useful articles from Mother Earth News, and general career resource sites. Employers can post jobs and search the online resume database.


Using the Content Specific Search form in LexisNexis

April 24, 2009

In my last post about LexisNexis, I talked about using the General Search forms and the Power Search forms.  You may also use the Content Specific Search forms which give you more control than the Easy search form and are simpler to use than the Power Search.  The Content Specific Search is designed to search a particular type of information such as News or Business.

Let’s go through an example.  When you enter the LexisNexis database, you will notice tabs at the top left of the screen.  Click on any of the tabs to utilize the Content Specific Search forms.  For instance, you need to search trade journals on the government regulation of the financial industry.  Select the News tab and enter the words in the search box just as you would on the other search forms.  You can either use the Natural Language setting, or Terms and Connectors setting.  If you are comfortable using Boolean search strategies such as “and”, “or”, and “not”, use the Terms and Connectors setting as you would when using the Power Search form.  In this case, our search phrase is “government regulation of the financial industry” and we are under the Natural Language setting.   Next we will add index terms, which are listed by category, by expanding the options under “Add index terms”.  You can select up to ten terms to add to your search.  Lets add to our search “Banking and Finance” under the Industry category; “Business Forecasts” and “Business Operations” under the Subject or Section category; and “United States” under the Region category.  Next, we will select a source for our search by choosing one from the Sources drop-down list.  In this search, we will choose “Business News Publications” from the drop-down list.   The last step is to choose a date range for our search.  A good range for our topic is the “previous 3 months”.  Finally, click on the search button located to the right of the search box to run our search.

This search yielded too many results, but we still have options to limit our results.  Since we need trade journals for our sources, we can select “Industry Trade Press” under the groups on the left hand side of the screen.  Now our results are all from industry trade journals and specifically address government regulation of the recent bailouts, executive compensation, legislation, etc.

I hope have you enjoyed this brief tutorial about using the Content Specific Search form in LexisNexis.  Please feel free to leave any comments or questions.


Emerging Opportunities for “Green” Wine

April 20, 2009

“Going green” is becoming an increasingly hot topic in the wine industry. It appears that it also becoming more profitable for wine retail and this will certainly affect restauranteurs and consumers alike. According to a recent article in Cheers, retail opportunities for wine produced with sustainable practices is on the rise. Sarah Baisley, contributing editor of Cheers and the wine steward at Malibu Pavilions, states that “the public is beginning to believe that “healthier” can also taste good–the term “quality” is starting to be applied to wines produced by green methods.” This article provides evidence that there is increased market growth for these products. Read the article yourself! Follow the steps below to access the journal through the Culinary Arts Collection database:

  1. Go to http://library.jwu.edu
  2. Choose Databases
  3. Scroll down to Culinary Arts Collection
  4. Choose On Campus or Off Campus (enter name and barcode)
  5. Type the keywords: green wine into the search box
  6. Click on the article title: Green movement sprouts opportunity for wine & spirits.(Guide to Green Wines).

Read the rest of this entry »


Dining Out For Life – Thursday, Apr 30th, 2009

April 13, 2009

Dining Out For Life is a one-day international fundraiser that benefits HIV/AIDS organizations in participating cities.  The funds raised locally from this event will go to Care Resource, a local non-profit organization dedicated to help those living in South Florida infected and affected by HIV/AIDS.

Information on Care Resource can be found at:
http://www.careresource.org

The DOFL spokesperson for South Florida is Top Chef’s Howie Kleinberg.

For more information, and for a list of local participating restaurants for the Apr 30th event, please visit:
http://diningoutforlife.com/miami


Writing For the Fashion Business

April 6, 2009

Writing for the Fashion Business, by Kristen K. Swanson and Judith C. Everett, is a brand new book we recently received in the library. It is a text book focused on developing writing skills, and the aplication of writing skills in the fashion industry. Although writing may not be the first thing that comes to one’s mind when thinking about fashion, the reality is that as a professional in the fashion business, you will need to be able to express yourself effectively through writing.

Part one explains the various writing levels involved in fashion. The primary level has to do with the raw materials producers. The secondary level pertains to apparel manufacturers. The retail level consists of businesses that buy from the secondary level and sell to consumers. The auxiliary level consists of fashion media and journalists, promotion and advertising agencies, information resources, and professional or trade organizations that assist fashion businesses in communicating within the industry and to the consumer. Part one also describes writing technique, developing a vocabulary appropriate for the fashion industry, and using correct grammar and format.

Part two describes fashion journalism, including writing for newspapers, magazines, and broadcast media. Part three focuses on fashion promotion communication which includes writing for advertising, public relations, and the new media of web pages and blogs. Part four explores scholarly writing, writing books, business communications, and personal messages such as resumes and letters.

Appendixes include: grammar mechanics, documentation format, effective document design, web source location and evaluation, and oral presentation. The book also has a glossary and index.

Becoming acquainted with this book will enhance your own knowledge and skills, and may open the door to a creative and rewarding career.